Don't get boobytrapped into thinking a smokin' figure is all about cleavage. According to various sources, showing cleavage is thing of the past; that's right, now it's all about the "underboob." The sex-appeal associated with cleavage has been around for centuries, being enhanced by beauty boosters like push-up bras and corsets, but now it's, well, old.
Instead of shifting all the breast tissue up to create a round sphere on top, the underboob involves pressing the breasts downwards to create a perfect sphere below instead of above. They're then shown off under a cropped tank top.
Don't believe me? The term even appears in the Urban Dictionary!
The New Cleavage
Underboobs
Trend Themes
1. Underboob Trend - The 'underboob' trend is disrupting traditional cleavage fashion.
2. Sports Bra Craze - The trend towards cropped tank tops and 'underboob' is driving demand for sports bras.
3. Body Positivity Movement - The 'underboob' trend challenges traditional beauty standards and reflects a larger trend towards body positivity.
Industry Implications
1. Fashion Industry - The 'underboob' trend is disrupting traditional cleavage-focused fashion, providing opportunities for new clothing styles and products.
2. Athletic Apparel Industry - The trend towards cropped tank tops and 'underboob' is driving demand for sports bras and workout gear.
3. Beauty Industry - The 'underboob' trend reflects a larger trend towards body positivity and natural beauty, which could provide new opportunities for beauty brands to promote healthy body image.