To celebrate T-Mobile’s Extended Range 5G covering 300 million people months ahead of schedule and Ultra Capacity 5G covering 150 million, the telecommunications provider decided to bottle the Un-carrier spirit as an actual spirit. To emphasize that there are options for everyone, there's not only the Ultra Capacity 5Gin but also the non-alcoholic Extended Range 5Ginger Beer.
Bottles of 5Gin and six-packs of 5Ginger Beer are now available online in limited quantities and the alcoholic product shares a taste of one of the country’s top premier craft distilleries, the woman-owned Heritage Distilling Company. The non-alcoholic product was created in partnership with craft soda maker Jones Soda Co. These options can be used to create cocktails and mocktails, and celebrate T-Mobile reaching an important milestone goal six months ahead of schedule.
Celebratory Telecom Beverages
T-Mobile Bottled Its "Un-carrier Spirit" with Options for All
Trend Themes
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Telecom Celebratory Products — Telecom companies can create limited edition celebratory products to boost brand image and culture.
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Non-alcoholic Beverages From Partnership — Partnerships with craft soda companies can offer telecom companies opportunities to release non-alcoholic products.
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Collaboration with Craft Distilleries — Collaboration with craft distilleries can provide a unique and exclusive alcoholic product for telecom companies.
Industry Implications
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Telecommunications — Telecommunications can boost their brand image and culture by releasing limited edition celebratory products.
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Craft Distilleries — Craft distilleries can offer unique collaborations and exclusive products to telecommunications companies.
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Craft Soda — Craft soda companies can partner with telecom companies to release non-alcoholic products.