Turmeric-Powered Body Washes

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Easily Gorgeous’ Turmeric Body Wash Cleanses and Purifies

Easily Gorgeous—a Canadian beauty and skincare brand that offers customers "the best selection of products at unbeatable prices"—boasts an affordable Turmeric Body Wash on MyHairToo | MySkinToo. The marketplace is dedicated to drawing consumer attention to beauty and hair products by BIPOC-owned small businesses.

Easily Gorgeous' Turmeric Body Wash works to "lighten darks spots and lightly hydrate." The inclusion of chamomile oil and aloe vera adds a soothing effect to the experience of the product. In addition to the key ingredient turmeric, which is known to provide glow and luster to the skin thanks to its antioxidant-rich and anti-inflammatory properties, the Turmeric Body Wash also includes neem oil, avocado oil, and nutmeg. Easily Gorgeous' offering is suitable for all skin types.
Trend Themes
1. Turmeric-infused Skincare - Opportunity for beauty brands to incorporate turmeric into skincare products for its natural anti-inflammatory and antioxidant properties.
2. Bipoc-owned Online Marketplaces - Opportunity for e-commerce websites to focus on showcasing products from BIPOC-owned small businesses, drawing attention to inclusivity and diversity in the beauty industry.
3. Natural and Affordable Body Washes - Opportunity for beauty brands to create budget-friendly body washes made with natural ingredients like turmeric, neem oil, and avocado oil as consumers increasingly prefer eco-friendly and cost-effective options.
Industry Implications
1. Beauty and Skincare - Opportunity for established and emerging beauty brands to capitalize on the trend of natural and affordable skincare with the inclusion of ingredients like turmeric, chamomile, and aloe vera.
2. E-commerce and Online Marketplaces - Opportunity for e-commerce websites to focus on promoting BIPOC-owned small businesses in the beauty and skincare industry, creating a platform for diverse and inclusive products for consumers.
3. Organic and Eco-friendly Products - Opportunity for brands to develop and market natural, eco-friendly, and budget-friendly body washes that cater to the growing consumer preference for sustainable and ethical products.

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