In-Flight Internet Apps

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The SITA OnAir Travel Wi-Fi App Embraces Terminal and Aircraft Beacons

The SITA OnAir mobile app aims to improve a person's access to travel Wi-Fi when at an airport and onboard an aircraft. With the introduction of the app, the tech provider aims to bring awareness to the fact that in-flight Internet connectivity is an option and that the experience is user-friendly, since many travelers are often unaware of what is available to them.

The SITA OnAir app is completely customizable and can be tailored to suit an airline's needs, such as spelling out pay-for or complimentary Wi-Fi session services.

To encourage travelers to make use of the app, SITA OnAir makes use of beacons inside airplanes and aircraft. Backed by this technology, the app is able to push messages to travelers, letting them know that Wi-Fi is available, as well as when it can be safely used during a flight.
Trend Themes
1. In-flight Internet Connectivity - Opportunity to enhance the in-flight Wi-Fi experience and make travelers aware of its availability.
2. Customizable Travel Apps - Opportunity to develop personalized apps that cater to the specific needs of airlines and passengers.
3. Beacon Technology Integration - Opportunity to utilize beacons on aircraft to push targeted notifications and improve passenger experience.
Industry Implications
1. Airlines - Opportunity for airlines to leverage in-flight Wi-Fi and apps to enhance customer satisfaction and differentiate from competitors.
2. Tech Providers - Opportunity for tech providers to develop innovative solutions that improve the in-flight Wi-Fi experience for travelers.
3. Mobile App Development - Opportunity for app developers to create customizable travel apps that offer personalized services to airlines and passengers.

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