With brands like Target moving to gender-neutral stores and an increase in gender-neutral fashion lines this year, 'All is Fair' is joining the movement with its transgender underwear. The undergarment line was inspired by the designer and lingerie store owner's friend who was transitioning from female to male. He was wearing an uncomfortable and low-quality binder to flatten out his chest and wanted someone to improve upon it.
Peregrine Honig was inspired to create a line to help people in transition feel more comfortable. With garments like tuckers that create a more feminine shape and packers that create one that is more masculine, the designer made her pieces using high quality fabric like high-compression Lycra. Though it is not the only transgender underwear line on the market, All is Fair pushes the fashion industry to have a greater understanding of the fluidity of gender.
Transgender Underwear Lines
All is Fair Makes Binders, Tuckers & Packers for People in Transition
Trend Themes
1. Gender-neutral Fashion - Disruptive innovation opportunity: Develop inclusive and versatile clothing lines that cater to individuals regardless of their gender identity.
2. Improving Transition Support - Disruptive innovation opportunity: Create innovative products and services that provide comfort and support for individuals going through gender transition.
3. Increased Awareness of Gender Fluidity - Disruptive innovation opportunity: Educate society and develop products that embrace the concept of gender fluidity, promoting inclusivity and acceptance in all industries.
Industry Implications
1. Fashion - Disruptive innovation opportunity: Redefine traditional gender-based fashion by designing gender-neutral clothing lines and challenging societal norms.
2. Undergarments - Disruptive innovation opportunity: Develop specialized undergarment lines that cater to the unique needs and comfort of individuals in transition.
3. LGBTQ+ Support Services - Disruptive innovation opportunity: Create innovative products and services that provide emotional support and resources for the LGBTQ+ community during their gender transition journeys.