Krush's toothpaste tablets are vegan, water-free, plastic-free and conveniently packaged in refillable containers to support a revolution in oral care. Krush positions itself as the world's most sustainable toothpaste brand and it sees the potential for up to 240 gallons of water to be saved per person if consumers make the switch to sustainable toothpaste tabs.
The Whitening & Remineralising Toothpaste Tabs with Blue Spirulina are clinically proven to deliver a brighter smile and the multi-purpose tab does more than just clean the mouth, teeth and gums. These tabs whiten, remineralize and repair the tooth enamel with HAp (Hydroxyapatite) and they make the most of vibrant blue spirulina pigments for the purpose of color-correcting discoloration.
After purchasing a one-month supply trial tin, customers can opt for a subscription to replenish just what they need (only the tabs) with less waste.
Plant-Powered Toothpaste Tabs
Krush's Take on Toothpaste is Waterless, Plastic-Free & Refillable
Trend Themes
1. Sustainable Oral Care - There is an opportunity for toothpaste companies to innovate by offering products that are vegan, water-free, plastic-free and packaged in refillable containers.
2. Multi-purpose Toothpaste Tabs - Toothpaste companies can create multi-purpose toothpaste tabs that not only clean the mouth, teeth and gums but also whiten, remineralize and repair tooth enamel with natural ingredients.
3. Oral Care Subscription Boxes - There is a growing trend for subscription services in oral care, providing a convenient way for customers to replenish their toothpaste tabs with less waste and hassle.
Industry Implications
1. Oral Care - Oral care companies can innovate products and packaging to meet the growing demand for sustainable and eco-friendly options.
2. E-commerce - E-commerce companies can offer subscription services for oral care products that provide convenience and reduce waste for customers.
3. Natural Ingredients - Companies that offer natural ingredients for oral care products can tap into the trend for multi-purpose toothpaste tabs that whiten, remineralize and repair tooth enamel with HAp and other natural ingredients.