Imagine seeing yourself on a billboard in Times Square, lit up on one of the most famous streets of the world. You don't have to be a model or a celebrity for it to be possible anymore!
Thanks to "I in the Sky," a new public art project, anyone can step inside a designated photo booth to have their photo be displayed as part of the project that will be shown in one of New York City's most famous spots.
The project is the creation of Raul Vincent Enriquez who wants to help bring photograph of real people to the face of a massive electronic billboard in a series of flipbook-style animations. They'll be shown on the side of Manhattan's Conde Nast (The New Yorker, Vogue, Wired) building from March 6 - April 26.
"You sit in the photo booth and hit the button and it takes about 30 photos of you and then we animate them," Enriquez explained.
Very cool! Too bad you have to have access to the photo booth at the Chashama art gallery. It would be neat if you could just upload the photo online; it could be a lot more international that way.
The animations will be posted online too, so even after the installation is down, there can be seen here.
You on a Times Square Billboard
I in the Sky Public Art Project
Trend Themes
1. Interactive Billboards - A trend that continues to transform the advertising industry and provides opportunities for brands to engage a larger audience.
2. Augmented Reality - A trend that enables users to have immersive experiences and helps businesses create innovative marketing strategies.
3. User-generated Content - A trend that empowers users to participate in content creation and gives businesses authentic reviews and promotions.
Industry Implications
1. Advertising - An industry that can harness the power of interactive billboards to create dynamic and engaging experiences for consumers.
2. Art - An industry that can leverage technology to create immersive and thought-provoking art installations to be enjoyed by people in public spaces.
3. Photography - An industry that can benefit from initiatives that engage everyday people in photo projects, encouraging them to experiment with and showcase their photographic skills.