If you thought Threadless t-shirts were great, check out this selection of Threadcakes--edible cakes created to mimic existing Threadless designs.
I've selected ten of my favorite Threadcakes designs for the gallery above, but there are pages upon pages of edible goodness. Who knew crowdsourced t-shirt design companies were so influential?
Implications - Crowdsourced initiatives like this capture the attention of consumers on account of their playful, fun and community inspired origins. Consumers love when companies take unusual approaches to tributing pop culture and by generating inspiration through crowdsourcing, a company can instantly see which idea is most popular and widely received with little or no effort. In our age of instant Internet communication and vast online networks, crowdsourcing is the best and brightest way to spark innovative invention.
Baked Shirt Designs
Threadcakes Gallery Recreates Threadless T-Shirts in Edible Form
Trend Themes
1. Crowdsourced-initiatives - Crowdsourced initiatives like Threadcakes capture consumer attention by offering playful and community-inspired products.
2. Tributing-pop-culture - Companies can disrupt the market by taking unusual approaches to tributing pop culture, as seen in Threadcakes.
3. Crowdsourcing-innovation - Crowdsourcing allows companies to quickly and effortlessly identify popular and widely-received ideas, leading to innovative inventions.
Industry Implications
1. Apparel-and-fashion - The apparel and fashion industry can disrupt the market by incorporating crowdsourced designs and tributing pop culture through edible products like Threadcakes.
2. Food-and-beverage - The food and beverage industry can explore opportunities in creating edible products that pay homage to popular culture through crowdsourced initiatives similar to Threadcakes.
3. Market-research - The market research industry can leverage crowdsourcing to gather consumer preferences and quickly identify popular ideas for innovative inventions, as demonstrated by the success of Threadcakes.