The Mane Choice's 'Ancient Egyptian Anti-Breakage & Repair Antidote Collection' is a unique haircare set that is said to "come close to duplicating the most historical formulas used during the ancient Egyptian era." This includes a shampoo, a conditioner, a hair mask and oil treatments that are made with ultra-nourishing and rare natural oils like Kalahari, Oleaster, Mongongo and Baobab.
There are now many hair and beauty products that are revisiting the use of ancient ingredients and rituals, especially those favored by royalty and other individuals of status who were privileged enough to have access to premium personal care treatments.
As well as being suited to all hair types, including those that are chemically treated and colored, The Mane Choice's products are set to become even more accessible to all by being sold through Wal-Mart.
Egyptian-Inspired Haircare Collections
The Mane Choice's Haircare Set Features Age-Old Remedies
Trend Themes
1. Revisiting Ancient Ingredients - The trend of utilizing ancient ingredients and rituals in hair and beauty products presents opportunities for developing innovative, premium personal care treatments.
2. Researching Historical Formulas - The trend of researching and replicating historical formulas from different eras, like the ancient Egyptian era, allows for the creation of unique and effective haircare products.
3. Accessibility in Retail - The trend of making high-quality haircare products more accessible by retailing them in affordable stores like Wal-Mart opens up new market opportunities for attracting a wider range of customers.
Industry Implications
1. Haircare Products - The haircare industry can explore the potential of incorporating ancient ingredients and researching historical formulas to create innovative and effective haircare products.
2. Beauty Products - The beauty industry can capitalize on the trend of revisiting ancient ingredients and rituals by incorporating them into skincare and cosmetics.
3. Retail Industry - The retail industry, particularly discount retailers like Wal-Mart, can benefit from the trend of making premium and high-quality haircare products accessible to a broader customer base.