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Nike is Influenced by the UNC for the Air Max Terrascape Plus

Nike introduces another tonal iteration of the Air Max Terrascape Plus sneaker model for the season with a prominent blue and white hue throughout the shoe.

It is inspired by the classic UNC colorway with a cool tonal scheme. It has a construction that sees recycled polyester by the upper and sits on top of an outsole that is made from 10% Nike Grind -- this is a material that is used by the brand when it is upcycling factory waste in order to create a new life for the materials. The Swoosh branding can be seen printed on top of the lateral side of the upper under the blue TPU cage. The TPU also wraps around all of the shoe and the base is speckled for contrast.
Trend Themes
1. Tonal Sneaker Iterations - There is an opportunity to explore new colorways and tonal schemes for sneaker models to create unique designs.
2. Sustainable Sneaker Materials - Brands can utilize eco-friendly materials, such as recycled polyester and upcycled waste, in order to create more sustainable and environmentally conscious products.
3. Contrasting Shoe Bases - Including a contrasting design element on the base of the shoe can add a unique and eye-catching detail to the overall design.
Industry Implications
1. Footwear - There is room for innovation in the footwear industry by exploring new color schemes, sustainable materials, and unique design elements.
2. Sustainability - Companies can focus on incorporating sustainable practices into their production processes and material choices in order to reduce waste and negative environmental impact.
3. Fashion - The fashion industry can benefit from incorporating sustainable and eco-friendly materials into their designs as a way to appeal to consumers who value sustainability and environmentally conscious production methods.

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