TATRAS introduces its new collection designed for the Spring/Summer 2021 season, showing off the fashion designs in a lookbook that is shot in the desert. The photos display traditional folk-inspired apparel that take on a more contemporary approach.
The designs spotlight bold palettes, jacquard patterning, and graphic accents that bring forth the retro looks. The designs also take weather into account, ensuring that the pieces are ready for different climates using resistant textures. The evocative designs are influenced by the "energy of human connection and respect between individuals and their identities." Some of the details include cinched in detailing that add some depth and texture to jackets and pants. There are also some matching sets in bold color palettes to welcome the warmer season.
Traditional Folk-Inspired Spring Fashion
TATRAS' SS21 Capsule Update Retro Inspirations
Trend Themes
1. Retro-inspired Fashion - Opportunities for using traditional folk-inspired designs to create a more contemporary and edgy look.
2. Climate-ready Textures - Innovative materials and textures that offer resistance for different climates and environments.
3. Matching Sets & Bold Palettes - Creating a cohesive look with matching sets and vibrant color schemes that cater to the warmer seasons.
Industry Implications
1. Fashion Industry - Incorporating traditional elements into modern fashion to create unique and appealing designs.
2. Textile Industry - Developing new textures and materials that offer resistance and durability in different climates and environments.
3. Retail Industry - Curating collections that cater to the warmer seasons, featuring matching sets and vibrant color schemes that reflect current fashion trends.