Iconic Swedish Fashion Series

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This Swedish Fashion Timeline is Conceptual and Stunning

Taking the audience on a fashion trip from 2000 to 2015, this Swedish fashion series explores how quickly the aesthetics and concepts of fashion transformed in those years. 

Created by Michael Elmenbeck and Cia Jansson, the Swedish fashion series portrays everything from sketches to photos to videos on how the industry has evolved in the past 15 years due to the changing designers and labels ruling the market and setting the trends at different times. Showcasing Sweden’s progressive designs, the series shows us how the European country has climbed its way atop the influential chain by constantly creating innovative fashions.

The series includes designers and labels like Acne Studios, Cheap Monday, Ann-Sofie Back, Carin Wester, Sandra Backlund, Tiger of Sweden and Ida Klamborn amongst others.
Trend Themes
1. Fashion Evolution - There is potential for disruptive innovation in the fashion industry by exploring how the aesthetics and concepts of fashion have transformed over time.
2. Innovation in Design - Opportunities for disruptive innovation exist within the field of fashion design by studying the evolving designs and labels that have shaped the industry.
3. Progressive Fashion - The Swedish fashion series highlights the innovative fashion designs from Sweden, suggesting opportunities for disruptive innovation in creating progressive fashion styles.
Industry Implications
1. Fashion - The fashion industry can benefit from exploring how the aesthetics and concepts of fashion have transformed over time, leading to potential disruptive innovations.
2. Fashion Design - The field of fashion design can find opportunities for disruptive innovation by studying the evolving designs and labels that have shaped the industry.
3. Swedish Fashion - The Swedish fashion industry can utilize the innovative fashion designs showcased in the series to drive disruptive innovation in creating progressive fashion styles.

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