Anti Social Social Club introduces its latest STRESSED collection designed for the Spring/Summer 2019 season compete with streetwear silhouettes. The new range highlights socks, accessories, hoodies, and tees, which are true to the label's usual drops.
The standout detail amongst the capsule includes shipping-themed graphics and mockery text such as "Not Fucking Happy" seen on a box graphic hoodie. The shipping theme can be seen on graphic tees that have a truck graphic on it and shipping label. The standout piece is without a doubt the shipping label tee, as it perfectly fuses the mocking concept and streetwear design. Additionally, the label works with Jansport on a backpack decorated with graffiti accents that recall school-like styles including doodles and scribbles.
Mockery-Themed Spring Streetwear
Anti Social Social Club's STRESSED Collection Drops for SS19
Trend Themes
1. Shipping-themed Streetwear - Opportunity for shipping companies to collaborate with fashion labels to create disruptive apparel collections that combine unique design aesthetics with functional shipping concepts.
2. Mockery-driven Designs - Opportunity for designers to create clothing that incorporates sarcasm, irony, and satire as part of a disruptive movement that challenges traditional fashion industry norms.
3. Graffiti-inspired Accessories - Opportunity for designers to mix graffiti-inspired artwork with functional accessory designs to create unique fashion pieces that appeal to the Millennial and Gen Z fashion-conscious consumer.
Industry Implications
1. Fashion - The fashion industry can incorporate non-traditional design concepts such as sarcasm, irony, and satire and collaborate with other industries to create disruptive innovation opportunities.
2. Shipping & Logistics - The shipping industry can collaborate with fashion labels to introduce innovative shipping-themed apparel collections that serve both a functional and aesthetic purpose.
3. Art & Design - The art and design industry can explore graffiti-inspired artwork and designs that have functional applications in fashion, such as in accessories and apparel collections.