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SUPERLIFE's 'Penelope' is a Flexible Way to Store & Display Clothes

It can sometimes be a challenge to find the right system to store and display clothes that fits the constraints of a physical space but Penelope by SUPERLIFE boasts an adaptable design. The wardrobe system allows for plenty of customization to be made to suit the needs of the user, whether they have lots of items to show off or just want a solution that comes in a dynamic color.

The Penelope system is made up of five different modules that can be mixed and matched, or added and subtracted as much as needed. While one module takes the form of a long mirror, others include horizontal storage space.

The modular system includes powder-coated frames in colors like gray, black, peach, sage and blue.
Trend Themes
1. Adaptable Wardrobe Systems - Opportunity for disruptive innovation lies in designing flexible wardrobe solutions that can be customized to fit any physical space.
2. Modular Storage Solutions - There is potential for disruptive innovation in creating modular storage systems for clothes that allow for easy customization and reconfiguration.
3. Dynamic Color Options in Wardrobes - Disruptive innovation can occur by introducing wardrobe systems with a wide range of vibrant color options, appealing to consumers seeking unique and personalized designs.
Industry Implications
1. Furniture Manufacturing - The furniture industry can benefit by exploring the development of adaptable wardrobe systems that offer customizable and modular storage solutions.
2. Interior Design - The interior design industry can capitalize on the trend of adaptable wardrobe systems by incorporating them into their projects, providing clients with versatile and functional storage solutions.
3. Home Organization - Opportunities for disruptive innovation exist in the home organization industry by creating customizable and dynamic wardrobes that cater to individual needs and preferences.

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