In honor of Marvel's 80th anniversary, Ample Hills Creamery is introducing special pints that feature packaging designs and flavors that superhero fans are sure to love. Now on the menu at Ample Hills Creamery are three new superhero-themed flavors that pay tribute to Captain America, the Black Panther and Spider-Man. These special pints are wrapped in containers that are complete with their own mini-comics that will capture the hearts of comic book fans, as well as those who have been drawn in by the latest superhero movies.
While the purple-tinged Black Panther ice cream boasts "single-origin Wakandan chocolate fudge," the flavor inspired by Spider-Man is based around cherry pie and Captain America's sweet treat boasts decadent cake pieces, chocolate pudding ribbons and a vanilla base.
In 2019, the year of Marvel's milestone anniversary, fans have been treated to a range of new movies like Captain Marvel and Avengers: Endgame and as of today, Spider-man: Far From Home is now hitting theaters.
Superhero-Inspired Frozen Desserts
Ample Hills Creamery is Celebrating Marvel with Special Pints
Trend Themes
1. Superhero-themed Food - Opportunities exist for food companies to create other superhero-themed food items inspired by popular comics and movies.
2. Interactive Packaging - Packaging innovations that include AR/VR technology could be integrated with products to provide an interactive user experience.
3. Fan Engagement - Creative ways to engage with fans can lead to increased loyalty and brand recognition for companies that offer unique, limited edition items influenced by popular culture.
Industry Implications
1. Food and Beverage - Food and beverage companies have the potential to capitalize on the trend towards novel and fun, superhero-themed products, inspired by popular movies and comics.
2. Packaging Design - As consumers are looking for more interactive and engaging packaging experiences, opportunities exist for packaging design companies to incorporate AR/VR technology into their designs.
3. Entertainment Merchandise - Companies that offer creatively themed and limited edition versions of products tied to popular culture and entertainment franchises can captivate fans, boost their market share and overall brand awareness.