Tartan is a fabric most of us tend to steer clear of -- or be cautious of, anyway -- but at the Sonia Rykiel Fall 2011 show, there was no such thing as too much plaid. Mixed with colourful furry stoles and war-era fashion styles, it was a daring collection that mixed old-school conservatism with modern daring.
The gallery shows a few highlights from the Sonia Rykiel Fall 2011 collection, which range from skirt suits in burlesque red to stripes in shades that haven't been combined in mainstream fashion since the 1970s. Also in the collection are pieces with nordic prints, a look that continues to come back for the cooler seasons. As tacky as it it is, it's a cozy look, and a seasonable way to add some colour to your wardrobe.
Overwhelmingly Tartan Looks
The Sonia Rykiel Fall 2011 Collection is Mad for Plaid
Trend Themes
1. Bold Tartan Prints - Disruptive innovation opportunity: Incorporating tartan prints into unconventional fashion styles to create unique and eye-catching designs.
2. War-era Fashion - Disruptive innovation opportunity: Blending vintage war-era fashion styles with modern elements to create a novel and striking aesthetic.
3. Revival of Nordic Prints - Disruptive innovation opportunity: Reimagining nordic prints in contemporary fashion designs for a cozy and on-trend look.
Industry Implications
1. Fashion Industry - Disruptive innovation opportunity: Introducing daring tartan prints and war-era fashion into mainstream fashion brands to cater to consumers looking for bolder fashion choices.
2. Textile Industry - Disruptive innovation opportunity: Developing innovative techniques to produce tartan fabrics with modern twists, appealing to designers and brands seeking unique and customizable textiles.
3. Retail Industry - Disruptive innovation opportunity: Capitalizing on the revival of Nordic prints to offer a range of cozy and seasonal clothing options for customers, catering to the demand for comfortable yet fashionable attire.