Social Memories is a new Facebook app from Deutsche Post DHL and Cosalux that converts your Facebook activity into a beautiful 28-page book. The book is highly customizable and looks damn good in physical form.
Users of the Social Memories app can let their friends view their book online for free, but the physical copy of the book is really where it's at. The book has a hardcover and is filled with 28 glossy pages that chronicle everything from your most popular photo album to who amongst your friends is the most active. The book isn't cheap, a physical copy will run you around $30, not including shipping. Still, if you know someone who is obsessed with social media, a Social Memories book could make a solid gift. Check out the video to see a copy of the book and the app in action.
Hardcover Status Updates
Social Memories Converts Your Facebook Activity into a Beautiful Book
Trend Themes
1. Social Media Memory Books - Apps that convert social media activity into physical books for personalized and unique keepsakes.
2. Customizable Printed Products - A trend for physical products that can be personalized and designed by the customer.
3. Digital-to-physical Conversion Apps - Apps that offer physical counterparts for digital media, creating opportunities for custom products.
Industry Implications
1. Printed Media - The printing industry could develop new services that convert digital media into tangible keepsakes.
2. Social Media Marketing - Brands could use this trend to create personalized marketing material for their customers based on their social media interactions.
3. Gift and Souvenir - Businesses could expand their gift and souvenir offerings with this trend, offering personalized and unique keepsakes for customers.