Motion Sensor-Integrated Smart Shoes

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Asics Showed Off a Smart Shoe Prototype at CES 2020

Asics revealed anew smart shoe prototype at CES 2020, which was created in collaboration with No New Folk, which is a company that specializes in sensor technology. The company stated that the current model is just a prototype and designs may change in the future.

Asics' new smart shoe uses much of the same technology as the shoe models that No New Folk previously developed, including the Orphe Track. The Orphe Track as a total of six sensors, which are able to provide owners with information regarding foot position during impact, as well as ankle rotation, stride length and more. This information can then be used by the owner to fix, or optimize, their running form.
Trend Themes
1. Smart Footwear - Opportunity to develop innovative shoes integrated with motion sensors for enhanced performance and user feedback.
2. Sensor Technology - Disruptive innovation potential in sensor technology for tracking and analyzing foot position, ankle rotation, and stride length.
3. Personalized Fitness - Trend towards personalized fitness and training using data from smart shoes to optimize running form and improve performance.
Industry Implications
1. Sporting Goods - Sporting goods industry can explore integrating sensor technology into footwear to offer innovative products for athletes and fitness enthusiasts.
2. Wearable Technology - Opportunity for wearable tech industry to develop motion-sensor integrated footwear for various applications like fitness tracking and injury prevention.
3. Health and Wellness - Health and wellness industry can leverage smart shoes with sensor technology to offer personalized fitness solutions and improve overall well-being.

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