Simson’s Pantry Vegemite Mini Wraps have been developed in partnership between Simson's Pantry and Vegemite as the perfect option for consumers in Australia to pick up this summer.
The product is crafted with wholesome ingredients with a family-friendly profile and boasts the signature flavor of Vegemite in the formulation. This makes the wraps perfect for a wide variety of uses that includes snacking occasions, lunches and more for the whole family to enjoy. The wraps will make their exclusive debut at Coles Supermarkets on January 24, 2024.
Brand Manager at Simson's Pantry Jane Fraser spoke on the Simson’s Pantry Vegemite Mini Wraps saying, "Here at Simson’s Pantry we’re passionate about making delicious food the whole family will love – collaborating with Vegemite to create a flavoursome twist on our much-loved mini wraps gives families another choice."
Collaboration Yeast Spread Wraps
Simson’s Pantry Vegemite Mini Wraps are Limited-Edition
Trend Themes
1. Family-friendly Wraps - Simson’s Pantry Vegemite Mini Wraps are a collaborative creation with a family-friendly profile, offering a flavorsome twist for the whole family to enjoy.
2. Signature Flavor Innovation - Simson’s Pantry Vegemite Mini Wraps feature the signature flavor of Vegemite, providing a unique and tasty option for snacking occasions and lunches.
3. Limited-edition Collaboration - Simson’s Pantry Vegemite Mini Wraps, developed in partnership between Simson's Pantry and Vegemite, are a limited-edition product exclusively available at Coles Supermarkets on January 24, 2024.
Industry Implications
1. Food and Beverage - Simson’s Pantry Vegemite Mini Wraps cater to the food and beverage industry, offering a new and exciting option for consumers to explore.
2. Snack Foods - Simson’s Pantry Vegemite Mini Wraps tap into the snack foods industry, providing a convenient and flavorful snack choice.
3. Retail and Supermarkets - Simson’s Pantry Vegemite Mini Wraps will be exclusively launched at Coles Supermarkets, creating an opportunity for the retail industry to drive sales and attract customers.