Simona Andrejic was photographed by Dusan Milenkovic for Elle Serbia October 2013 in a grunge-inspired schoolgirl editorial. The collection includes brands like Armani, Rick Owens, Marni, Givenchy and more.
The style of the photoshoot has subtle hints of rocker chick with patterned stockings, black boots and belts. That being said, although the posture evokes a sense of rebellion and the semi-exposed legs are provoking, the models still give off a strong schoolgirl air. The animal-print cardigans, plaid shirts, toques and kilts are often associated with high school fashion.
The group of male and female models are overshadowed by Andrejic's deep stare that's emphasized by her eyeliner. The end result is the appearance that she is the queen of their grunge-rock posse.
Rebellious Schoolgirl Editorials
Simona Andrejic Dresses with Attitude in Elle Serbia October 2013
Trend Themes
1. Grunge-inspired Fashion - Opportunity for designers to create edgy and rebellious clothing lines that combine elements of grunge and schoolgirl styles.
2. Rocker Chick Aesthetic - Potential for fashion brands to incorporate elements of rocker chick fashion, such as patterned stockings and black boots, into their collections.
3. High School Fashion - Opportunity for retailers to capitalize on the popularity of high school fashion trends, including animal-print cardigans, plaid shirts, toques, and kilts.
Industry Implications
1. Fashion Design - Disruptive innovation opportunity for fashion designers to push boundaries and create new styles that blend grunge and schoolgirl aesthetics.
2. Footwear - Potential for footwear brands to design and market black boots that align with the edgy rocker chick aesthetic.
3. Retail - Opportunity for retailers to cater to the demand for high school fashion trends by offering a wide range of clothing items, such as animal-print cardigans, plaid shirts, toques, and kilts.