Whether they're big or small, massive knockers or mosquito bites, every woman knows their breasts can get in the way of a good workout, which is why women of all sizes can rejoice the invention of the shock absorbing bra. The bras are custom made so that they fit your unique shape, since no woman is the same.
In fact, most women don't even have perfect symmetry in their own pair, one often being larger than the other, if only be a minute amount. The custom fit sports bras ensure the best possible fit, to reduce the bounce factor while not cutting off blood flow or pinching skin.
Did you know that 73% of women don't wear a sports bra when exercising?
Shockabsorber i looking to change that. On the site, women can take a brief quiz to find out their support level needs based on cup size and activity level, then they're given a recommendation for the best support for their personal needs.
Shock Absorbing Underwear
Customizable Sports Bra
Trend Themes
1. Customizable Sports Bra - Disruptive innovation opportunity: Creating a customizable sports bra that provides the best possible fit and support for each individual woman, reducing bounce factor without compromising comfort.
2. Shock Absorbing Underwear - Disruptive innovation opportunity: Developing shock absorbing underwear that caters to women of all sizes and provides optimal support during physical activities.
3. Personalized Support Recommendations - Disruptive innovation opportunity: Creating an online platform that uses a brief quiz to recommend the best support level in sports bras based on cup size and activity level, increasing the likelihood of women wearing proper support during workouts.
Industry Implications
1. Sportswear - Disruptive innovation opportunity: Integrating shock absorbing technology into sportswear, revolutionizing the way women experience comfort and support in physical activities.
2. Lingerie - Disruptive innovation opportunity: Producing customizable lingerie that caters to the unique shape and support needs of women, offering a more comfortable and personalized experience.
3. Health and Wellness - Disruptive innovation opportunity: Incorporating shock absorbing and customized support technologies into health and wellness products, promoting more comfortable and effective workouts for women.