Fashion-Forward Steel Boutiques

This Shanghai Store's Interior Resembles a Forest of Steel Bars

Located inside a shopping center, this prismatic Shanghai store is a dizzying forest of vertical steel bars contrasted by a brightly lit white back wall. The concept boutique was designed by firm 3Gatti for Asa and is said to be inspired by meditation.

Described by some as appearing like a giant bar code, the dystopian retail space doesn't have a clear beginning or a clear ending and instead invites the shopper in to peruse endlessly.

Shoes are elegantly displayed around the store on three-dimensional, cloud-like surfaces that sit installed on several of the vertical steel bars. Whether you are in the market for an expensive pair of shoes or not, this Shanghai store is a must-see if you find yourself in the Chinese city.
Trend Themes
1. Vertical Steel Bars - Designing retail spaces with vertical steel bars creates an immersive shopping experience and breaks away from traditional store layouts.
2. Prismatic Interiors - Using prismatic designs in store interiors adds an element of visual interest and creates a unique atmosphere for shoppers.
3. Cloud-like Displays - Incorporating three-dimensional, cloud-like displays in retail spaces offers a visually striking way to showcase products and grab customers' attention.
Industry Implications
1. Retail Design - Applying innovative design concepts like incorporating vertical steel bars and prismatic interiors in retail spaces opens up opportunities for disruptive innovation in the retail design industry.
2. Fashion Retail - Using cloud-like displays to elegantly showcase shoes and other fashion items presents disruptive innovation opportunities in the fashion retail industry.
3. Architecture - Designing prismatic and visually immersive interiors with vertical steel bars in retail spaces offers potential for disruptive innovation in the architecture industry.

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