Things are certainly looking up for The Icecreamists. The innovative ice cream company has just launched The Sex Pistol, a frozen dessert they claim induces potent arousal among those who ingest it.
Ingredients in The Sex Pistol ice cream include energy-enhancing biloba, arginine and guarana, and a splash of La Fee Absinthe.
"And since presentation is key, the absinthe is administered from a drip bag into a pink water gun and fired at a heated sugar cube, which drops into the ice cream," Springwise says.
Beginning this fall, The Icecreamists' The Sex Pistol ice cream will be sold at Selfridges in London for the equivalent of about $20. All I can say is, I hope they up security in the change rooms.
Adult Only Gelato
'Sex Pistol' by the Icecreamists Includes a Splash of La Fee Absinthe
Trend Themes
1. Adult-focused Edible Products - There is an opportunity in the creation of adult-targeted edible products that promote arousal and excitement.
2. Innovative Presentation of Food and Beverages - Innovative presentation of food and beverages with unique ingredients can capture consumer curiosity and boost sales.
3. Functional Food and Beverage Infusions - There is an opportunity for brands to launch functional food and beverage products infused with natural substances that enhance energy and performance.
Industry Implications
1. Food and Beverage Manufacturing - This trend provides opportunities for food and beverage manufacturers to offer new, exciting, and unique products aimed at adult markets.
2. Hospitality and Tourism - Hospitality and tourism can benefit from this trend by creating offerings unique to their establishments that reflect the local culture and flavor of the destination.
3. Luxury Goods and Services - This trend could be particularly attractive to luxury brands looking for new, unique, and exciting products that add value to their portfolio.