A heightened demand for Millennial pink beverages has many brands concocting uniquely hued drinks and Belvoir Fruit Farms launched a refreshing option in the form of its Organic Elderflower and Rose Lemonade.
The elegant sparkling beverage is made with a blend of flowers and pressed fruit juice. In terms of its use, the summer beverage is a versatile one that may be consumed in a number of ways, including sipped on its own, mixed into a cocktail or mocktail. The pink-hued beverage is topped off with a label that touts it as "100% good."
At the National Restaurant Association Show, the innovative beverage from Belvoir Fruit Farms was recognized as a FABI Award recipient, indicating it as a product that has the potential to reshape the future of food and beverages.
Sparkling Floral Lemonades
The Organic Elderflower and Rose Lemonade Blends Flowers & Fruit
Trend Themes
1. Millennial Pink Beverages - The heightened demand for Millennial pink beverages presents an opportunity for brands to create uniquely hued drinks that appeal to this target demographic.
2. Versatile Summer Beverages - The rise of versatile beverages, like Belvoir Fruit Farms' Organic Elderflower and Rose Lemonade, opens up opportunities for consumers to enjoy drinks in various ways - sipping on its own, mixing into cocktails or mocktails.
3. Recognition of Innovative Products - The FABI Award recognition highlights the potential for innovative products, such as Belvoir Fruit Farms' sparkling floral lemonades, to reshape the future of the food and beverages industry.
Industry Implications
1. Beverage Industry - The beverage industry can capitalize on the demand for Millennial pink beverages and create uniquely colored drinks that cater to specific consumer preferences.
2. Hospitality Industry - The hospitality industry can embrace versatile summer beverages like Belvoir Fruit Farms' Organic Elderflower and Rose Lemonades to offer refreshing options to their guests and incorporate them into their drink menus.
3. Food and Beverage Awards and Recognition - The recognition of innovative products, such as Belvoir Fruit Farms' sparkling floral lemonades with the FABI Award, showcases the potential for ongoing disruption and innovation in the food and beverage industry.