ROCO (Ring of Communication) was designed to open up lines of communication during boardroom meetings.
Regardless of communication types (passive or active) ROCO's circular design creates a relaxed atmosphere and can be used with or without technology.
The center of the table has an embedded touch screen monitor and the unit can be flipped over on its side to be used a display during presentations.
Implications - There are growing amounts of furniture options that approach conventional furnishing concepts with a fresh perspective and think consciously about who the consumers of these furnishings will be. This conscious thought allows furniture companies and designers to address the needs of these buyers. Hybrid, multi-functional furnishings for the office are the best example of this conscious design pattern.
Brainstorming Sofas
'Ring of Communication' Enhances Boardroom Discussions
Trend Themes
1. Multi-functional Furniture - Furniture companies and designers can create hybrid, multi-functional furnishings for the office to address the needs of modern buyers.
2. Circular Design - Circular design in furniture can create a relaxed atmosphere and enhance communication during meetings.
3. Integrated Technology - Furniture with embedded touch screen monitors offers opportunities for improved communication and multimedia presentations during meetings.
Industry Implications
1. Furniture Manufacturing - Furniture companies can innovate and create new products with multi-functional, circular designs and integrated technology.
2. Office Supplies - Manufacturers of office supplies can offer new products that incorporate integrated technology and circular design for improved communication and collaboration during meetings.
3. Interior Design - Interior designers can incorporate multi-functional, circular furniture with embedded technology to create unique and modern office spaces for their clients.