ROA introduces its latest collection designed for the Fall/Winter 2021 season and it is full of sleek design that does not compromise functionality in any way, shape, or form. The new silhouettes to join the roster are the CVO sneaker and the Andreas Buckle sneaker. Both iterations take existing ROA styles and give them a new twist.
The Andreas Buckle sneaker is a new update to the notable Andreas boot and is made from black leather materials. The CVO is a more sporty option and sits on top of a large dramatic sole unit. It is offered in three black and white iterations to offer a versatile selection of goods. The Andreas is offered in black and white and other bolder options of yellow and pink.
Functional Patterning Running Shoes
ROA Continues to Blend Style with Performance for FW21
Trend Themes
1. Functional Patterning Shoes - Opportunity to integrate elements of functionality and design in footwear manufacturing
2. Sleek Sporty Sneakers - Innovative design opportunity for creating sporty and stylish shoes
3. Hybrid Footwear Styles - Opportunity for blending different shoe styles to create unique and functional footwear
Industry Implications
1. Footwear Manufacturing - Innovative opportunities for upgrading traditional manufacturing processes with new design and functionality features
2. Fashion Retail - Opportunities for introducing new, stylish and sporty footwear in the retail market
3. Athletic Gear - Opportunities in the athletic gear market for incorporating new designs with functional elements into footwear