I love typography in nearly any form, but I adore this photo set by Richard J. Evans that uses black letters as water in an overflowing sink.
From all angles, the art piece arrests the senses. Are Richard J. Evans' letters representative of the jumbled words and information that inundate nearly every aspect of our waking world? Check out the images in the gallery above and weigh in below.
Implications - With so many harmful elements emerging each day in the modern sphere, consumers are looking for ways to protect the planet. Products that offer an eco-conscious element are appealing to those who want to be green-friendly without sacrificing their lifestyles. In order to grow its appeal, a company could focus their efforts on this.
Words as Water
Stellar Typography Sink by Richard J. Evans
Trend Themes
1. Typography as Art - Opportunity for artists and designers to explore the creative use of typography as a visual medium.
2. Information Overload - Opportunity for technology companies to develop solutions that help individuals manage and filter the overwhelming amount of information they encounter.
3. Eco-conscious Products - Opportunity for companies to create products that offer an environmentally friendly element, appealing to consumers who want to be green-friendly.
Industry Implications
1. Art and Design - Opportunity for artists and designers to push the boundaries of traditional art forms and experiment with typography.
2. Technology - Opportunity for technology companies to develop innovative solutions for managing information overload.
3. Consumer Goods - Opportunity for companies to incorporate eco-conscious elements into their products, meeting the demand for sustainable options.