The Creative Wedge designed by Brightside is a simple concept of customizable foam furniture that can be used either in the office or in your home.
The Creative Wedge is designed to promote creativity in office space. The shapes of the foam can be rearranged in many ways depending on what position you would like to lie down as you take a break, relax and relieve stress.
Implications - When individuals are creative, they feel like their most authentic selves. Products that are designed to encourage creativity cause consumers to have a deeper engagement with companies that create those products. Companies should thus consider how to minimize stress and boost creativity to create a loyal consumer base.
Stress-Busting Furniture
The Creative Wedge
Trend Themes
1. Customizable Foam Furniture - The trend of customizable foam furniture is disrupting traditional furniture options by offering more versatility and adaptability to various environments, including workplaces and homes.
2. Stress-relief Products - The trend of stress-relief products is providing innovative solutions to promote mental and physical health, serving a growing market looking for self-care options.
3. Creative Office Spaces - The trend of developing creative office spaces is challenging traditional designs and encouraging companies to prioritize employee well-being and productivity to attract and retain top talent.
Industry Implications
1. Furniture - The furniture industry has the opportunity to innovate and expand its product offerings by incorporating customizable foam options that cater to consumers seeking versatile and adaptable design options.
2. Wellness - The wellness industry has the potential to integrate stress-relief products like the Creative Wedge into their existing product lines, as stress-reduction continues to be a top priority for consumers seeking self-care options.
3. Design and Architecture - The design and architecture industry can take advantage of the trend towards creative office spaces and offer innovative design solutions that prioritize employee well-being and improve workplace productivity.