Beia Beauty, a luxury skincare brand, introduced its Refresh Wipes for the Body to the cosmetic industry. The wipes are designed to eliminate odor while hydrating the skin. They are ideal for use after an intensive workout, pre-intimacy, or to freshen up throughout the day.
Beia's new wipes are pH-balanced to ensure safe use on the whole body, including intimate areas. Each box is equipped with 15 rejuvenating wipes. The formula is dermatologically tested and boasts vegan ingredients. The cruelty-free wipes contain aloe vera, known for its soothing moisturizing and humectant properties. It also contains hyaluronic acid designed to quench the skin, as well as green tea, and tea tree to soothe with its anti-inflammatory products.
Hydrating Body Wipes
Beia Beauty Launches its Hydrating Refresh Wipes for the Body
Trend Themes
1. Hydrating Wipes - The trend of introducing hydrating wipes to the skincare industry is growing, with a focus on natural and vegan ingredients.
2. Intimate Skincare - A trend towards pH-balanced, safe and effective products specifically designed for intimate skincare is growing.
3. On-the-go Products - Innovative and convenient products like body wipes that can be used on-the-go are gaining popularity in the beauty industry.
Industry Implications
1. Skincare - The skincare industry has the opportunity to create more hydrating and pH-balanced products with natural and vegan ingredients for both body and intimate areas.
2. Fitness - The fitness industry could partner with skincare brands to create convenient post-workout hygiene solutions like hydrating body wipes with natural ingredients.
3. Travel & Hospitality - The travel and hospitality industry could supply hydrating body wipes for guests as a convenient way to freshen up while on-the-go.