Daniel Wilson created a recipe guide with the help of the holistic design firm 'A Friend of Mine' and publisher Hardie Grant. The cookbook is designed using labeled imagery that is inspired by a treasure hunt map. In order to create the dishes in this recipe guide, readers can consult a map that will direct them accordingly.
Using images and labels to present recipes is a fresh take on preparation and cooking guides. This gorgeous display of food photography sprawls across each page of the book, inspiring foodies to experiment in the kitchen.
The unique cookbook is titled 'Huxtabook: Recipes from Sea, Land & Earth.' The name incorporates natural elements that create convenient sections in the book. The section labeled 'Sea' features seafood, the 'Land' section highlights meat recipes and the 'Earth' section features fruits, vegetables and grain options.
Map Guided Cookbooks
This Recipe Guide Uses Food Photography in a Map-Like Style
Trend Themes
1. Visual Recipe Guides - Opportunity to develop recipe guides that use visual aids to make cooking more accessible.
2. Gamification in Cooking - Opportunity to make cooking more fun and engaging through the use of gamification strategies.
3. Holistic Recipe Design - Opportunity to create innovative recipe guides that incorporate holistic design elements for an immersive experience.
Industry Implications
1. Publishing - Publishers can capitalize on the trend of visual recipe guides and create innovative cookbook designs.
2. Food and Beverage - Opportunity for restaurants and food companies to incorporate gamification and holistic design elements into their cooking and recipe development.
3. Technology - Opportunity for tech companies to develop cooking and recipe apps that use visual aids and gamification strategies to make cooking more accessible and fun.