The Raise the Roost Chicken & Biscuits fried chicken restaurant has been unveiled by retailer 7-Eleven to offer consumers a delicious range of fare that will meet their needs for flavor and convenience.
Situated inside of the 7-Eleven Evolution Store in Manhattan, the retailer fast food restaurant offers ample food that's made from scratch including hand-breaded chicken tenders, chicken wings, breakfast sandwiches and more. The restaurant is sure to come as welcome news for visitors and citizens alike seeking out a place to pick up some premium fried chicken without breaking the bank.
The Raise the Roost Chicken & Biscuits fried chicken restaurant is being tested by the brand in the Manhattan location and could be expanded, depending on how it's received by consumers.
Convenience Store Chicken Restaurants
Raise the Roost Chicken & Biscuits Offers Tasty Eats
Trend Themes
1. Convenience Store Restaurants - The rise of convenience store restaurants presents an opportunity for retailers to offer ready-to-eat meals and expand their business beyond traditional convenience store offerings.
2. Made-from-scratch Fast Food - The emergence of made-from-scratch fast food establishments allows consumers to enjoy quality, freshly prepared meals with the convenience of quick service.
3. Premium Fast Food - The demand for premium fast food options presents an opportunity for brands to offer gourmet experiences in the fast-food industry, catering to consumers who crave higher-quality ingredients and flavors.
Industry Implications
1. Convenience Store Retail - Convenience store retailers can capitalize on the growing trend of convenience store restaurants by expanding their offerings and leveraging their existing customer base.
2. Fast Food - Fast food chains can incorporate made-from-scratch options into their menus to meet the demand for fresh, high-quality meals and differentiate themselves from competitors.
3. Restaurant Franchising - The rise of premium fast food presents an opportunity for entrepreneurs to invest in or open franchised restaurants that offer gourmet experiences to cater to discerning customers.