Python-Inspired Lifestyle Sneakers

View More

atmos and ASICS SportsStyle Deliver the Python Pack

atmos Tokyo continues to work in collaboration with ASICS SportStyle on a new set of the Python pack. It highlights the signature GEL-LYTE III OG sneaker model as the base foundation of the new designs. The two sneakers in the pack are detailed with a python texture along the signature ASICS stripes that are seen on top of the suede material upper.

The white option starts with an off-white tonal suede base and then is detailed with white leather on top -- all of this sits on an off-white tonal sole unit. The black colorway follows with a triple back scheme and is accented with the contrasting neon green on the lateral toe section of the shoe. It is set to launch on September 23rd.
Trend Themes
1. Python-texured Sneakers - The integration of python texture in ASICS SportStyle sneakers offers disruptive innovation opportunities to the sneaker industry
2. Collaboration Sneaker Packs - The trend of major sportswear brands collaborating with sneaker boutiques for special sneaker packs is a disruptive innovation in the fashion industry
3. Off-white Tonal Sneaker Design - The trend of using off-white tonal color schemes in sneaker designs offers disruptive innovation opportunities to the fashion industry
Industry Implications
1. Sportswear - The use of python-texture in ASICS SportStyle Sneakers offers disruptive innovation opportunities to sportswear industry.
2. Fashion - The trend of using off-white tonal color schemes and collaborations for special sneaker packs in fashion industry provides disruptive innovation opportunities
3. Sneaker Boutiques - The trend of collaborating major sportswear brands with sneaker boutiques to create special sneaker packs offers disruptive innovation opportunities to the sneaker boutique industry.

Related Ideas

Similar Ideas
VIEW FULL ARTICLE