Purple-Hued QSR Boba Beverages

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The Del Taco Purple Pear Poppers Come in Two Options

The Del Taco Purple Pear Poppers are launching as part of the brand's beverage menu to provide impressive flavor and texture for patrons to enjoy this spring.

The drinks come in two flavors including Purple Pear Sprite Poppers and Purple Pear Lemonade Poppers, which are both mixed with kiwi fruit juice popping boba. Each of the drinks highlight prickly pear flavors alongside their citrus base notes. This gives each of the drinks a distinctly sweet and satisfying flavor for patrons to pair with their favorite meal or enjoy on their own.

The Del Taco Purple Pear Poppers come in two sizes including 16-ounces and 24-ounces priced at $1.99 and $2.99, respectively. The drinks are arriving at participating locations in the US, but only for a limited time.
Trend Themes
1. Fruit-flavored Boba Beverages - Food and beverage companies can explore adding unique fruit flavors to their boba beverages like prickly pear that offer a distinct and satisfying taste.
2. Limited-time Offerings - Brands can take advantage of the 'fear of missing out' among consumers and develop limited-time offers to boost sales and attract new customers.
3. Customizable Beverage Menus - By offering customization options like adding fruit juice popping boba, food and beverage establishments can enhance their beverage menu and increase customer satisfaction.
Industry Implications
1. Quick-service Restaurants - QSRs can experiment with unique beverage flavors and limited-time offers to boost sales and customer engagement.
2. Chain Restaurants - Chain restaurants can introduce their own versions of boba beverages to attract younger crowds who are interested in unique and trendy drinks.
3. Beverage Industry - Beverage companies can create new products that cater to trends like customizable beverages, limited-time offers, and unique fruit flavors to increase sales and customer loyalty.

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