Consumers looking for more adventure from their food choices are gravitating to experimental snack varieties, including popcorn flavored with unusual combinations of savory, salty and sweet ingredients. Ten Acre's 'Cousin Maisie's Fennel and Lemon Popcorn' is a perfect example of this. This Ten Acre snack uses fennel and lemon flavoring to create a taste that's described as tangy, "with a real citrus bite."
As well as appealing to foodies who crave diversity from the snacks they consume, the inventive popcorn product includes labels like vegan, halal, Kosker and gluten-free that appeal to those with specific health and dietary concerns.
Other unconventional flavors from Ten Acre include popcorn flavored like cappuccino, strawberries and cream, as well as wasabi, which are all branded with names to give them a comforting homespun feel.
Fennel Popcorn Snacks
Ten Acre Makes Popcorn Flavored Like Fennel and Lemon
Trend Themes
1. Experimental Snack Varieties - Opportunity for snack companies to create unique and adventurous flavor combinations to cater to consumers seeking new taste experiences.
2. Health and Dietary Concerns - Innovation potential for snack brands to develop products that are vegan, halal, Kosher, and gluten-free, targeting consumers with specific dietary needs.
3. Unconventional Flavor Profiles - Snack manufacturers can capitalize on the trend of offering unusual and unique flavors like fennel and lemon, cappuccino, strawberries and cream, and wasabi to cater to adventurous snackers.
Industry Implications
1. Snack Food Industry - The snack food industry can leverage experimental and unconventional flavors to attract adventurous consumers and differentiate their products.
2. Vegan and Plant-based Food Industry - There is an opportunity for vegan and plant-based food companies to expand their product offerings to include unique and diverse snack options that cater to various dietary preferences.
3. Specialty and Health Food Retail Industry - Specialty and health food retailers can stock and promote innovative snack products that cater to consumers with specific health and dietary concerns, providing a differentiated offering.