This isn't your average poll app and with the right integration, it could be the new way to gather information. While being able to poll multiple people at the same time is not a new innovation, the way Twitch is doing it is quite refreshing.
Things like Amazon's mTurk allowed users to take polls much the same way Twitch does, but the difference between mTurk and the Twitch poll app is the effort involved. Given the choice, most phone users will not willingly open an app to take a poll, so what Twitch does is take that entire aspect out of the equation.
Twitch hijacks the lock screen of the phone and provides simple instructions for taking the poll. The entire process is quick and easy and allows for multiple polls done quickly and easily.
Lock-Screen Hijacking Poll Apps
Twitch Makes a Poll Out of Your Mobile's Lock Screen
Trend Themes
1. Lock-screen Polling - Opportunity to develop lock-screen polling apps that are easy to use and allow for quick gathering of information.
2. Effortless Feedback Gathering - Opportunity to integrate lock-screen polling technology into existing apps for effortless and efficient feedback gathering.
3. Gamification of Polling - Opportunity to create engaging and fun polling experiences by gamifying the poll-taking process like Twitch does.
Industry Implications
1. Mobile App Development - Opportunity to develop innovative lock-screen polling apps that improve user experience and increase engagement.
2. Market Research - Opportunity to leverage lock-screen polling technology to gather data for market research and gain valuable insights.
3. Social Media - Opportunity to integrate lock-screen polling into social media platforms to improve engagement and gather quick feedback from users.