This series of playful lingerie photos show that sexy doesn't have to be completely dark and brooding. Instead, there can be a lighthearted nature to the images that makes the woman appear more like the girl next door, which is a fantasy many men have had. Roaming around the house in bodysuits, thigh-high stockings, slinky dressing gowns and more, model Emma Stern Nielsen makes it easy to make such a comparison.
The collection of playful lingerie was shot by German fashion photographer Ellen von Unwerth for Triumph's fall 2014 ad campaign. Whether posing on her own, with a friend or a mini-me, the blonde bombshell makes quite the impact. Even if she wasn't half naked, she would have men panting after her in an instant. Although the playful lingerie doesn't hurt.
Playful Lingerie Ads
The Latest Triumph Lingerie Fall Campaign Stars Model Emma Stern Nielsen
Trend Themes
1. Playful Lingerie - Opportunity for lingerie brands to embrace a lighthearted and playful approach to their ad campaigns, appealing to customers looking for a more fun and relatable representation of sexuality.
2. Girl Next Door Fantasy - Potential for brands to tap into the fantasy of the 'girl next door' appeal by showcasing models that exude a relatable, approachable, and lighthearted charm, creating a more aspirational yet attainable image.
3. Inclusive Representation - Emerging potential for lingerie brands to feature diverse models of different body types, ethnicities, and ages, to cater to a wider audience and promote body positivity.
Industry Implications
1. Lingerie - Lingerie companies can leverage the trend of playful ads to differentiate themselves from traditional, serious lingerie brands and attract a younger, more playful customer base.
2. Fashion Photography - Fashion photographers have an opportunity to explore a more lighthearted and relatable aesthetic in their work, capturing the fun and playful side of lingerie.
3. Advertising - The advertising industry can benefit from adopting a more playful and inclusive approach to lingerie campaigns, creating ads that resonate with a wider audience and challenge traditional perceptions of beauty.