Vegan superbrand Daiya has revamped its plant-based burritos, both dinner and breakfast variety, to better meet consumer expectations with a new tortilla that delivers better texture.
The brand ensures that it has a diverse take on flavors in the range. For its breakfast burritos, it boasts 'Homestyle' and 'Fiesta,' while for its dinner varieties, Daiya includes 'Santa Fe,' 'Santiago,' 'Tex Mex,' and 'Tuscan.' The brand ensures that its plant-based burritos are nutritious, as well, and as a result, the options provide seven to 14 grams of protein per serving—depending on the variety, of course. The plant-based burritos are fully free of dairy, soy, and gluten.
The options are easy to prepare, making them convenient, as well. Consumers need to simply thaw and reheat.
Ready-to-Go Plant-Based Burritos
Daiya Features Six Tasty Options in Its Vegan Burrito Range
Trend Themes
1. Revamped Plant-based Burritos - Opportunity for vegan food companies to improve texture and offer diverse flavor options in their plant-based burrito lines
2. Convenient Frozen Meals - Opportunity for companies to create healthy and easy-to-prepare frozen meal options for time-strapped consumers
3. Protein-packed Plant-based Options - Opportunity for food companies to create plant-based meals that are high in protein to cater to health-conscious consumers
Industry Implications
1. Vegan Food Industry - The vegan food industry can capitalize on the growing demand for flavorful and nutritious plant-based meals
2. Frozen Food Industry - The frozen food industry can tap into the demand for convenient and healthy meal options for busy consumers
3. Health Food Industry - The health food industry has the opportunity to create high-protein plant-based meal options for consumers looking to maintain a healthy lifestyle