Meaty Plant-Based Ribs

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Juicy Marbles Created the World's First Plant-Based Ribs with Edible Bones

By nature, plant-based ribs are usually made without the bone but Juicy Marbles is changing this by introducing the world’s first plant-based ribs with bones. The brand's Bone-In Ribs are launching soon and as Vladimir Mićković, the co-founder of Juicy Marbles, says, "Anyone cutting down on meat can probably confirm that the hardest part is not missing meat’s flavor, but feeling excluded from cultural traditions. That’s why we chose ribs as our next product, rather than another cut of steak. We wanted to create something that evokes the primal joys of sharing food."

While there are many meatless brands that create plant-based thighs and wings without bones, a handful of pioneering brands are introducing edible bone-like elements that provide a sensory experience to plant-based consumers.
Trend Themes
1. Plant-based Bones - Pioneering brands are introducing edible bone-like elements to provide a sensory experience for plant-based consumers.
2. Culturally-inclusive Plant-based Options - Brands like Juicy Marbles are creating plant-based products, such as ribs, to ensure that those cutting down on meat still feel included in cultural traditions.
3. Expanding Meatless Alternatives - While there are many meatless brands that offer plant-based thighs and wings, innovative companies are pushing the boundaries by creating plant-based ribs with bones.
Industry Implications
1. Food Manufacturing - Food manufacturers have the opportunity to develop and produce innovative plant-based products with new sensory experiences, such as edible bone-like elements.
2. Plant-based Food Industry - The plant-based food industry can expand its offerings to include culturally significant products like plant-based ribs, ensuring inclusivity for consumers cutting down on meat.
3. Alternative Protein Market - The alternative protein market can capitalize on the demand for meatless options by creating plant-based ribs with bones, pushing the boundaries of traditional offerings.

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