In addition to introducing a revolutionary new vegan burger that's backed by Bill Gates to be sold in the meat section of grocery stores, Beyond Meat also recently launched a set of four plant-based meal kits. As well as appealing to those who don't consume animal products, these make satisfying meals for busy carnivores.
Korean BBQ, Vietnamese Lemongrass and Indian Curry are a few of the globally inspired heat-and-eat meal sets that are designed to provide a heaping amount of plant-based protein from natural ingredients and the company's own Beyond Beef and Beyond Chicken alternatives.
Now that there are plenty of meatless substitutes on the market, there is diversity being added to the vegetarian and vegan food category with complete meal kits like these ones.
Plant-Based Meal Kits
Beyond Meat's Single-Serve Vegan Meals are Rich Sources of Plant Protein
Trend Themes
1. Plant-based Meal Kits - Meal kits with plant-based proteins are gaining popularity due to health and environmental concerns.
2. Global Flavors - Meal kits with globally inspired flavors are becoming more prevalent in the plant-based food market.
3. Single-serve Convenience - Single-serve plant-based meal kits are providing a convenient option for busy consumers looking for healthy food choices.
Industry Implications
1. Food Delivery Services - Food delivery services can expand their plant-based options by partnering with companies that offer plant-based meal kits.
2. Grocery Stores - Grocery stores can benefit from offering a variety of plant-based meal kits to appeal to the growing demand of consumers seeking meatless options.
3. Plant-based Food Industry - The plant-based food industry has the opportunity to create new and innovative plant-based meal kits to cater to the increasing demand for healthy and sustainable food options.