Getting pets to take their medicine when they need it most can be a challenge but Zesty Paws is providing a solution for dog owners in the form of its first-ever functional pill wrap. The Zesty Paws' Pill Wrap Probiotic Paste is an exclusive to Chewy until spring 2022 and it offers a simple way for pet parents to conceal medications and pills, all the while helping to support good gut health in their pets.
The bacon-flavored pill wrap supplements are beneficial for maintaining the gut flora and delivering immune support for dogs of all ages, sizes and breeds. To use, Zesty Paws says "just scoop, wrap around the pill, and give it to the pup." The paste provides the benefits of premium probiotics, which help with rebalancing and maintaining good overall health.
Dog-Friendly Pill Wrap Supplements
Zesty Paws' Bacon-Flavored Probiotic Paste Supports Gut Health
Trend Themes
1. Functional Pet Supplements - The trend of functional pet supplements is growing as consumers seek to improve the health and well-being of their pets.
2. Concealment Solutions for Pet Medications - As giving pets their medications can be a challenge, there is a growing trend towards concealment solutions for pet medications.
3. Easy-to-administer Pet Health Products - The demand for easy-to-administer pet health products is on the rise as pet owners look for stress-free ways to support their pets’ health.
Industry Implications
1. Pet Food and Supplements Industry - The pet food and supplements industry can capitalize on the trend towards functional pet supplements and concealment solutions as consumers seek ways to improve the health and well-being of their pets while also making medication administration easier.
2. Healthcare and Pharmaceutical Industry - The healthcare and pharmaceutical industry can explore opportunities within the pet health market to create easy-to-administer products and improve treatment adherence for pets in need of medication.
3. E-commerce Industry - The e-commerce industry can benefit from the demand for easy-to-access pet health products by providing a convenient way for pet owners to access and purchase these products online.