The Bone Dusters Paleo Ale is made from an unlikely substance: fossils. The beer was brewed by Paleo Quest, who wanted to shed light on science in a fun way. Considering the company is actually a non-profit, this is a great way to get people talking and enjoy a drink at the same time.
Sticking to the brand's do-good initiatives, the non-profit will be donating the proceeds for schools that need science equipment. At least the people ordering the beer will know that every sip is going to a good cause. The real question is, how does this beer actually taste? Those that are looking to try it can go to the Lost Rhino Brewing Company in Ashburn, VA, which is where this beer is being sold.
Fossil-Brewed Beer
The Bone Dusters Paleo Ale is Made from Old Whales
Trend Themes
1. Fossil-focused Products - Using fossils as a unique ingredient in consumer products to spark conversation and attract attention.
2. Non-profit Product Collaborations - Partnering with nonprofit organizations to create products that raise funds and awareness for their causes.
3. Science-inspired Beverages - Creating drinks that incorporate scientific elements or themes to make science more accessible and enjoyable to the general public.
Industry Implications
1. Brewing - Innovating with unexpected or unique ingredients to create standout and attention-grabbing craft beers.
2. Non-profit - Partnering with for-profit companies to create products that raise funds and awareness for their nonprofit causes.
3. Education - Partnering with non-profits to provide science equipment for schools in need while creating unusual opportunities for science education and engagement.