The Outshine Smoothie Cubes are a series of frozen smoothie products for consumers looking to optimize their daily intake of essential nutrients and more.
The smoothie cubes are crafted with no artificial flavors or colors in the mix and are capable of being blended, but don't have to be; leaving the cubes out for 15-minutes and shaking them with liquid is all that's required. The smoothie product comes in three varieties including The Go-Getter, The Glow To and The Gut Supporter, which are each crafted with a blend of high-quality ingredients. The Glow To is even infused with Vital Proteins Collagen Peptides to give it an extra boost of nutrition.
Senior Manager of New Business Ventures at Nestlé USA Jamie Harbeck commented on the Outshine Smoothie Cubes saying, "Our consumers are constantly looking for convenient, nutritious options to support their busy lifestyles. With Outshine Smoothie Cubes, we found a new way to deliver the quality and ease of an out-of-home smoothie without the hassle and mess that comes with conventional, homemade smoothies."
Collagen-Enhanced Smoothie Cubes
Outshine Smoothie Cubes Come in Three Varieties
Trend Themes
1. Frozen Smoothie Trend - Opportunity to innovate on the traditional smoothie by creating pre-made, frozen, and nutrient-dense options that are convenient and easy to consume.
2. Collagen-enhanced Products Trend - Opportunity to add collagen peptides to various food and beverage products to promote healthy skin, hair, and joints.
3. Convenient Health Food Trend - Opportunity to create more healthy and nutritious options for consumers looking for convenient and easy-to-make food options that fit into their busy lifestyles.
Industry Implications
1. Food and Beverage Industry - Opportunity to create pre-made and frozen healthy food options that cater to different diets, nutritional needs, and lifestyles.
2. Health and Wellness Industry - Opportunity to incorporate collagen and other health-promoting ingredients into various products and services, including supplements, skincare, and fitness.
3. Packaged Food Industry - Opportunity to develop food products that are convenient, easy to store, and have a long shelf life without sacrificing nutritional quality and taste.