On-location experience is key in shaping sports events in the minds of attendees. In addition, it guarantees a stronger return rate. With a slogan of "Don't Dream It. Live it," the NFL gives fans priority access to top events during the season, as well as other exclusive benefits like special pre-game parties and ticket verifications with exact seat locations.
To amplify the luxury of the on-location experience, Bruins Sports Capital and the NFL employ live entertainment and celebrity chefs. Personalization is important as well. The Official Hospitality program features a Dedicated Experience Manager that helps individuals select "the perfect NFL experience," while a team of event and travel specialists assist with further opportunities to "enhance your weekend."
Premium On-Location Experiences
Bruin Sports Capital Dictates the Official Hospitality of the NFL
Trend Themes
1. On-location Personalized Experience - Augmented reality technologies can be used to personalize on-location experiences and offer personalized recommendations to enhance user experience.
2. Live Entertainment Integration - Utilizing technology in on-location experiences such as interactive digital boards and audiovisual effects are some of the innovative ways to create a memorable experience for fans.
3. Event and Travel Collaboration - Partnering with travel companies for transportation and accommodation services can be a game-changer in providing even more personalized and convenience-focused on-location experiences.
Industry Implications
1. Sports/hospitality Industry - Sports franchises can leverage on-location personalized experiences and live entertainment integration to increase fan engagement and return rates.
2. Travel Industry - Partnering with the sports industry for on-location event services and accommodation services can significantly enhance the customer experience.
3. Technology Industry - Utilizing augmented reality technologies and interactive digital boards and audiovisual effects in creating on-location experiences can be a disruptive innovation opportunity for the tech industry.