NIOREBELLA is an online department store start-up with a vision for a different way to do business. The store offers a variety of products for women and a percentage of all sales is put towards community-supporting projects and investments—and NIOREBELLA says, "We listen to what community projects they would like us to invest in because their giving priorities are ours."
Some of the products that can be purchased through the online department store include everything from luxury hair extensions to beauty products, fragrance, accessories and apparel for all sizes. The start-up is passionate about empowering women at every level of its business and making "wearable confidence" accessible via its user-friendly site.
Online Department Stores
A Percentage of All NIOREBELLA Sales Support Community Investments
Trend Themes
1. Empowerment-focused Business Models - Disruptive innovation opportunity: Create online department stores that prioritize community support and empower marginalized groups.
2. Socially Responsible E-commerce - Disruptive innovation opportunity: Establish online platforms that contribute a percentage of sales toward community projects.
3. Inclusive Fashion Retail - Disruptive innovation opportunity: Develop online department stores that provide accessible and fashionable apparel for all body sizes.
Industry Implications
1. E-commerce - Disruptive innovation opportunity: Build online platforms that combine commerce with charitable giving.
2. Fashion Retail - Disruptive innovation opportunity: Transform traditional retail models into online department stores that prioritize inclusivity.
3. Social Entrepreneurship - Disruptive innovation opportunity: Create online start-ups that fuse commerce with community investment, fostering social responsibility.