Fashion label Harmony Paris introduces the On the Road collection designed for the Fall/Winter 2018 season. The seasonal apparel perfectly balances careful structures and minimal details that capture the style aesthetics many youth cultures boast. The highlighting counterculture that the label heavily focuses on centers around young people who actively seek adventure. The apparel translates the same message by blending together style cues that feature naturistic and classy elements through relaxed shapes and bold lines in an effortlessly elegant way.
The label drew a strong inspiration from writer Jack Kerouac and his 'On the Road' novel from 1957 to capture the overarching message. Some of the apparel options include vintage denim pieces, soft cashmere knitwear, and the Prince of Wales coat.
Nature-Informed Classy Apparel
Harmony Paris Prepares for FW18 With the On The Road Collection
Trend Themes
1. Youthful Counterculture Fashion - Opportunities to incorporate natural and classic elements in fashion for young people who actively seek adventure.
2. Vintage-inspired Apparel - Potential to incorporate vintage denim pieces and classic woolen pieces in modern designs.
3. Minimalistic Style Aesthetics - Chance to create fashionable clothing with minimal details for the fall/winter 2018 season.
Industry Implications
1. Fashion and Apparel - Opportunities for fashion labels to create apparel that captures youthful, adventurous, and natural elements.
2. Vintage Clothing Industry - Potential to create modern designs with vintage denim pieces and classic woolen pieces.
3. Sustainable Fashion - Inspiration to create sustainable clothing designs with minimalistic style aesthetics.