Virgil Abloh works in collaboration with Jacob & Co on the new Office Supplies jewelry collection full of bracelet and earring silhouettes. The capsule is made to order and takes the traditional shape of a paperclip repurposed into luxury purposes.
The jewelry is crafted from 18k yellow, white, and rose gold, with aesthetics that reference grade-school DIY influences by connecting paperclips together. Abloh explains the capsule on Instagram, stating that it "is a concept for fine jewelry I developed and have been sitting on for a while now…It’s all cryptic & metaphoric but that’s as much of the concept as the adolescent idea of making a paperclip bracelet in grade school meets the blinding aspirational quality of a Rocafella chain. It’s my whole art practice in one object."
Paperclip-Themed Luxe Jewelry
Virgil Abloh Joins Jacob & Co to Launch the Office Supplies Jewelry
Trend Themes
1. Luxury Office Supplies Jewelry - Luxury brands can repurpose traditional office supplies into high-end jewelry pieces for a unique and trendy concept.
2. Diy-inspired Products - Creating fashion products that are inspired by DIY elements can appeal to consumers who value unique and personalized fashion items.
3. Cryptic and Metaphoric Designs - Designs that are cryptic and metaphoric can create buzz and intrigue around the product, especially in the luxury fashion industry.
Industry Implications
1. Fashion and Luxury Goods - Luxury fashion brands can incorporate unconventional materials and concepts to appeal to high-end consumers.
2. Office Supplies - Office supply companies can consider diversifying their product offerings to include unconventional and stylish office supplies that appeal to fashion-forward consumers.
3. DIY Crafts - Companies that specialize in DIY crafts can collaborate with luxury brands to create unique and personalized fashion products.