Part of the Pop Sugar #EatTheTrend segment, the recipe of the mouthwatering Nutella Burger is experimented with to show people exactly how to make it for themselves. At first glance, the resulting dish may look like an actual hamburger, but that is because the ingredients for the Nutella Burger have been carefully chosen to feed the deception.
The main part of the Nutella Burger is the patty, which is made out of Nutella and powdered sugar that is made firm in the refrigerator. In place of the classic toppings lettuce, tomatoes and cheese, the Nutella Burger boasts kiwi, strawberries and mango. All of the ingredients are held together between a halved sugared donut. It can be served with shortbread fries and raspberry 'ketchup.'
Deceptive Dessert Burgers
The Nutella Burger is a Sugary Take on a Savory Dish
Trend Themes
1. Deceptive Desserts - Opportunity for creating unique dessert experiences by using unexpected ingredients or techniques to surprise and delight customers.
2. Experimentation with Food - Chance to push boundaries and try unconventional combinations of flavors and textures in order to create innovative and Instagrammable dishes.
3. 'fake' Food - Growing interest in recreating familiar savory dishes using sweet ingredients, presenting a chance to reinvent traditional recipes and create novel culinary experiences.
Industry Implications
1. Food and Beverage - Opportunity for chefs, restaurants, and food brands to tap into the trend of deceptive desserts and offer unique, high-concept dishes that stand out from the competition.
2. Social Media and Influencer Marketing - Potential for influencers and content creators to explore and promote deceptive desserts as viral food trends that attract attention and engagement online.
3. Event Planning and Catering - Opportunity for event planners and caterers to incorporate deceptive desserts into their menus, providing a memorable and playful experience for guests.