'Milked' is a new nut-based milk line that aims to set itself apart from other producers in this category by providing more nuts in a single serving than other leading brands. This feature is specifically called out each of the plant milk carton, with the branding noting its 'Milked Walnuts' is made with eight walnuts per glass, while its 'Milked Almond' uses 18 per glass.
The brand also sets itself apart by avoiding thickeners, emulsifiers and stabilizers, as well as using a cold milling process, which is said to create a nutritious and creamier end result.
One fact that is particularly noteworthy about Elmhurst Milked is that it is a completely new venture from the former CEO of Elmhurst Dairy, the 90-year-old dairy company that closed its doors just last year. Now more than ever, plant milks are disrupting the staid dairy industry.
Nutrient-Dense Nut Milks
Elmhurst Milked Boasts More Nuts Per Serving Than Leading Brands
Trend Themes
1. Nutrient-dense Plant-based Foods - Opportunity for companies to create other nutrient-dense plant-based products with similar claims as 'Milked'.
2. Simpler Ingredients in Plant-based Products - Opportunity for companies to produce plant-based dairy alternatives using simpler, natural ingredients and processes.
3. Innovative Plant-based Packaging - Opportunity for companies to create sustainable and innovative packaging for plant-based dairy alternatives.
Industry Implications
1. Plant-based Food Industry - An opportunity for plant-based food companies to invest in developing nutrient-dense products.
2. Dairy Industry Disruptors - An opportunity for plant-based dairy alternatives companies to disrupt the traditional dairy industry.
3. Sustainable Packaging Industry - An opportunity for innovative packaging companies to create sustainable packaging solutions for plant-based dairy alternatives.