Whether a paean or an omen, the most successful smartphones on the modern market are those that appeal to the selfie-obsessed populace, and the new Nokia 6.1 introduces a new type of selfie to step ahead of the competition. The phone, which is slated for release in the US on May 6th, takes what Nokia is referring to as "bothies", in which the front-facing and rear-facing cameras simultaneously snap images.
Bothies might seem like a gimmick, but they're surprisingly addictive. Reaction videos have become part of the canon of internet culture, and the Nokia 6.1's bothies give users an immediate way to capture their reactions to the things happening around them.
The Nokia 6.1 comes with a Snapdragon 630 processor, a 3,000 mAh battery, and compatibility with Android One.
Dual-Sight Smartphones
The Nokia 6.1 is a Budget Smartphone with Interesting Features
Trend Themes
1. Bothie Photography - The trend of bothie photography is growing in popularity and presents opportunities for smartphone makers to offer dual-sight cameras and other features that facilitate this type of photography.
2. Reaction Videos - The trend of creating and sharing reaction videos presents opportunities for smartphone makers to offer bothie cameras and other features that facilitate this type of content creation.
3. Budget Smartphone Innovation - The budget smartphone market is ripe for disruptive innovation, such as the introduction of unique features like dual-sight cameras or advanced compatibility with Android One.
Industry Implications
1. Smartphone Manufacturing - Smartphone manufacturers can differentiate themselves and gain a competitive advantage by developing and marketing unique features like bothie cameras and Android One compatibility.
2. Social Media Platforms - Social media platforms can leverage the trend of creating and sharing reaction videos by developing features that facilitate this type of content creation and sharing, such as the ability to capture bothie videos in-app.
3. Online Content Creation Tools - Online content creation tools and platforms can capitalize on the bothie photography trend by developing tools that enable users to easily create and edit bothie-style images and videos.