Tecktonic is a new dance driving France just totally nuts. It's not known if it's just a huge marketing gimmick to sell tee shirts or gum, but seems the french kids just can't get enough of it. It's the NEW MACARENA!
In short, the Tektonic dance is inspired by hip-hop, techno AND random arm waving. It is even sweeping into the lower age groups.
It started in Paris and now there are hair salons and even the trademarked dance has been endorsed by the French Ministry of Culture.
The inspiration? Imagine grabbing a glop of hair gel and putting in your hair.
Tecktonic. Look for it at your local club.
New Dance Storms France
'Tecktonic' Inspired by Hair Gel
Trend Themes
1. Tecktonic Dance - Disruptive innovation opportunity for dance studios to incorporate Tecktonic dance into their curriculum and attract younger age groups.
2. Hair Gel Inspiration - Disruptive innovation opportunity for hair salons to create specialized hairstyles and sell hair gel products inspired by the Tecktonic dance.
3. Youth Dance Craze - Disruptive innovation opportunity for entertainment venues to host Tecktonic dance events and capitalize on the growing popularity among French youth.
Industry Implications
1. Dance Studios - Disruptive innovation opportunity for dance studios to incorporate Tecktonic dance into their curriculum and attract younger age groups.
2. Hair Salons - Disruptive innovation opportunity for hair salons to create specialized hairstyles and sell hair gel products inspired by the Tecktonic dance.
3. Entertainment Venues - Disruptive innovation opportunity for entertainment venues to host Tecktonic dance events and capitalize on the growing popularity among French youth.